The Marketing Institute of the Philippines, training arm of the Philippine Marketing Association conducted a seminar entitled Demystifying Online Marketing: New Trends for a New Age. Among other online marketing leaders, Dustin Andaya was invited to speak on the topic of Maximizing Sales Conversions: Turning Guests into customers.

Here, Dustin revealed some best practices in making customers feel confident availing of his online flower delivery service. He showed his favorite websites and pointed out important notes on how these websites service their customers in a way that makes them feel comfortable. In addition to this, he emphasized that the most important reason for a customer purchase is not the website itself but the business behind the website.

He believes that the single biggest influence for their members is their unique service that is difficult to replicate. “Anyone can start a flower delivery website in the Philippines, but very few operate a farm and control quality like Island Rose” he adds that “when people order from us, I believe that they can see the depth of our company and how much we work in order to give them the best possible product and services”

The seminar ended with a lively question and answer portion with the participants asking pertinent questions on how to survive and excel in the online world.

====

Send only the very best! Make sure you get farm fresh flowers. Philippine cut flower corporation, owner and operator of Island Rose, specializes in delivering flowers straight from the farm.  Send flowers to the Philippines through Island Rose and see the difference!